Definition: Market Cannibalization or Corporate Cannibalism is a marketing phenomenon where the firm's new product eats the established product's market share. Moreover, it is a strategy wherein the existing product's sales are reduced by introducing new products and brand extensions. For instance, Coke launched similar products for common customers like Diet Coke, … [Read more...] about Market Cannibalization
Product Mix
Definition: Product Mix is a collection or portfolio of entire varieties of products marketed by the company. Moreover, we can also call it the composite of all the product lines and sub-categories existing in the company. However, it is suitable for organizations offering diversified products. It is also referred to as Product Assortment and Product Portfolio. The … [Read more...] about Product Mix
Production Planning and Control
Definition: Production Planning and Control or PPC is a managerial function that integrates and coordinates the production processes to accomplish predetermined objectives. It establishes schedules to plan the entire production and assure efficiency in processes and resources. Basically, it determines: The requirement of the production facilities. Accommodation of … [Read more...] about Production Planning and Control
Mezzanine Financing
Definition: Mezzanine Financing is a non-traditional, alternate source of finance that inherits the characteristics of both Debt and Equity. Besides, it is a subordinated debt that is unsecured in nature. In addition, it is not backed by any collateral security. It belongs to private equity and is prominent among venture capitalists. However, it yields higher returns … [Read more...] about Mezzanine Financing
Material Requirements Planning
Definition: The Material Requirements Planning or MRP is a subset of the Inventory Control System. It determines the exact quantity of dependent demand items required for production as specified in the Master Production Schedule (MPS). Where Dependent Demand Items include components of the final product and its sub-assemblies. The information about these items is obtained … [Read more...] about Material Requirements Planning
Management Accounting and its Functions
Definition: We can refer to Management Accounting as an accounting system that provides information to perform management functions directed toward achieving organizational objectives. If we emphasize the keyword, it is explanatory to denote the managerial aspect of accounting. Besides, it has a differentiated lookout directed towards decision-making and control. It … [Read more...] about Management Accounting and its Functions
Master Production Schedule
Definition: The Master Production Schedule (MPS) is the master level product-wise schedule made for the individual end-products or sub-parts of the products in order to get detailed information about the overall manufacturing. Moreover, we can also understand it as the Disaggregation of the Aggregate plan. As it creates separate schedules for every single item of the … [Read more...] about Master Production Schedule
Just-in-Time Manufacturing
Definition: Just-in-Time (JIT) Manufacturing is a philosophy that focuses on achieving Complete Waste Elimination, Inventory Reduction and Streamlined Processes in business operations. It is one of the successful tools for Production Planning and Control. Also, it inculcates the elements of Total Quality Management, Production Scheduling and Lean Management. However, … [Read more...] about Just-in-Time Manufacturing
Cash Budget
Definition: Cash Budget is a precise statement depicting anticipated projections about the cash receipts and payments for a specific time period. It is a type of functional budget that is useful for cash management in the organization. A cash budget is essential for companies and is referred to as the "Nervous System of Budgetary Control". Also, it is alternatively known as … [Read more...] about Cash Budget
Zero-based Budgeting
Definition: Zero-based Budgeting or ZBB is an analytical budgeting method where the preparation of a budget begins by assuming the base as Zero. In this, the overall process starts from scratch every time while preparing budgets. In 1962, Peter Phyer introduced this approach of ZBB. It turned out to be an excellent tool in the field of management. This approach uses … [Read more...] about Zero-based Budgeting