Definition: Entrepreneurship is the process of establishing a practically viable business model on the grounds of an innovative concept. It is the emergence of a new era by way of research and development. An entrepreneur is not an ordinary businessman. But, he/she is someone who introduces a new idea, technology or product to the world. Wantrepreneurs think of evolving as … [Read more...] about Case Study on Entrepreneurship
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Case Study on Corporate Social Responsibility (CSR)
Definition: Corporate social responsibility refers to a sustainable business model where the company is accountable and responsible towards the social, cultural, environmental and economic aspects of the society. The companies cannot solely function for profit generation, it also needs to contribute to society and the public. An organization operating in a country is … [Read more...] about Case Study on Corporate Social Responsibility (CSR)
Case Study on Digital Marketing
Definition: Digital marketing refers to the marketing operations and activities which are carried out over the internet. The purpose is to capture the attention of a vast customer base, who spend a lot of time on social media and other online platforms. Hence, it is very different from the traditional marketing approach. In the present business situations, digital marketing … [Read more...] about Case Study on Digital Marketing